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ECLIPSE WORLDWIDE
  • Home
  • About
  • Services
  • Why Eclipse
  • ROI
  • Results ↓
    • Results 1
    • Results 2
    • Results 3
    • Results 4
    • Results By Category
    • RADDOG - Stars On Mars
  • Video Highlights
  • Press
  • Blog
  • FAQ

Is Product Placement Effective?

Is Product Placement Effective If You Don't See a Logo?

This is an excellent question, with a very short and simple answer.

Product Placement is a visual medium, so interesting design plays a key role in how successful it can be. 

If your product is visually unique, then a logo is not at all necessary for a successful placement. 

However, if your product is so vanilla that the only way one can distinguish it from a competitor’s product is if they see a logo, then Product Placement is not for you. 

In fact, vanilla design limits your marketing options far beyond Product Placement. You might want to consider retaining a product design company for broader differentiation.

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